A historical space for a high-tech giant
Delivering a best-in-class experiential store for Microsoft in the heart of London’s West End
Microsoft Retail Project summary
Client
Microsoft
Key partners
CBRE, Montagu Evans, Gensler, Ramboll
Services provided
Project and programme management, Cost consultancy
Sectors
Locations
UK - London and south-east England
Project timeline
- Start date
- June 2016
- Status
- Complete
Project story
In July 2019, Microsoft launched its newest flagship in London’s West End – its first flagship store in Europe.
Covering three floors, the store is designed to build connections with the local community, businesses and customers; offering the latest technology, products and services from Microsoft and its partners. It includes an experience centre for commercial customers, a community theatre for digital learning, an answer desk for technical support and a state-of-the-art gaming lounge.
Mace acted as a project manager and cost consultant on converting the Grade II listed building into a high-tech retail space for Microsoft. This is one of the country’s most complex retail projects, where a historical building was transformed to accommodate cutting edge technology - much like Microsoft, a company making history by pushing the boundaries of innovation.
Transforming 244 Regent Street, on one of the world’s busiest retail streets, came with a number of challenges, including keeping traffic disruption to a minimum and making structural alterations on the Grade II listed building. Mace used its in-house construction team to understand the project complexity in advance and used the most efficient delivery strategies to save costs and time while preserving the listed façade of the building.